DigiKala
Iran's leading e-commerce platform continues to evolve. Follow Digikala's expansion, innovations, and role in shaping online shopping across the region.
Latest Posts
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Report RabtHost Launches Free Hosting and Dynamic Ads for Persian Podcasts
RabtHost says it hosts 175 Persian podcasts, offering free hosting and dynamic ads to broaden creator revenue. Digikala says results are too early to assess.
Written by Iman Baik ![Two speakers seated at microphones beside a RabtHost banner.]()
4 days ago
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Report Third-Party Sellers Supplied 76% of Items Sold on Digikala
Digikala says marketplace sellers supplied 76% of items sold and 59% of net sales value in 2025–26.
Written by Iman Baik ![Hands packing a mug in a cardboard box beside other goods and parcels. Conceptual editorial illustration.]()
2 weeks ago
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Report Digikala Plans Robotic Processing Center as Marketplace Passes 426,000 Sellers
Digikala plans a fully robotic processing center by March 2028 as its marketplace reports 426,865 sellers and expands logistics and AI services.
Written by Iman Baik ![Two speakers stand on a stage at Digikala’s marketplace anniversary event.]()
2 weeks ago
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Report Inside Digikala’s AI Push: 1.17 Million Assistant Users and Lower Content Costs
Digikala says its AI assistant reached 1.17 million users, while content automation saved 5.213 billion tomans during the year ending March 2026.
Written by Digiato Team ![A shopper uses a marketplace app while illustrated pathways connect product recommendations, content production and warehouse operations.]()
3 weeks ago
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Report Digikala Data Signals a Shift Toward Cheaper, Secondhand Goods
Digikala reports more searches for cheap and secondhand goods, fewer phone and laptop sales, and rising credit use as shoppers reassess their options.
Written by Mojtaba Astaneh ![Editorial illustration of a shopper comparing a new phone with a secondhand phone on an online marketplace.]()
3 weeks ago
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Report AI Agents Could Soon Join Teams at Iranian Tech Firms
Executives from Digikala, Divar and SnappPay describe AI at work across their platforms and plans for agents to join human teams.
Written by Iman Baik ![Four panel participants seated onstage before an Iran AI backdrop.]()
3 weeks ago
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Report From iPhones to Power Banks: How War Reshaped Shopping on Digikala
Digikala says wartime orders fell 48.7% while basket size held steady, with spending shifting from iPhones toward health and backup-power products.
Written by Iman Baik ![Fighter jets over a red background with the headline How War Reshaped Shopping on Digikala]()
3 weeks ago
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News Digikala and MCI Launch First Joint Retail Store in Central Tehran
The joint Digikala–MCI store marks a new step toward hybrid retail by combining e-commerce products and telecom services in a single physical location.
Written by Digiato Team ![Digikala and MCI Open First Joint Retail Store in Tehran]()
20 December 2025
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News Tehran E-Commerce Association Calls for Review of Pindo Case Ruling
Tehran E-Commerce Association calls for review of Pindo court ruling.
Written by Iman Baik ![Tehran E-Commerce Group Urges Review of Pindo Case]()
15 December 2025
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Report Digikala Co-Founder: Sanctions Relief Could Make Iran a “Small China” in E-Commerce
Even partial sanctions relief could unlock Iran’s digital economy, leveraging a highly skilled workforce and homegrown infrastructure to rival global e-commerce hubs.
Written by Ali Momeni ![digikala cofounder]()
13 December 2025
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News Pindo CEO Sentenced to Lashings for Yalda Celebration
Pindo CEO sentenced to lashings, license revoked for Yalda event.
Written by Ali Momeni ![Pindo]()
9 December 2025
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Insight Digikala to Join Tehran Stock Exchange in Upcoming Weeks
Digikala plans to join the Tehran Stock Exchange soon.
Written by Digiato Team ![]()
14 November 2025
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News Digikala Unveils AI Shopping Assistant DIA in App
Digikala introduces DIA, an AI assistant to enhance the app's shopping experience.
Written by Digiato Team ![DIA]()
12 November 2025
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News Digikala Unveils AI Tools to Help Sellers Optimize Pricing
Digikala launches AI tools for smart pricing and demand forecasting to empower sellers.
Written by Digiato Team ![Digikala Group CEO]()
22 October 2025
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Report From Generators to Gold: Digikala Data Exposes Emerging Consumer Trends
Digikala's report reveals Iran's summer consumer trends: energy crises, gold investment, healthy food choices, and more.
Written by Digiato Team ![Digikala Report]()
18 October 2025
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News Digikala Used Service Discontinued
'Digikala Used' has been shut down due to limited user interest, with further details expected soon.
Written by Digiato Team ![digikala used]()
3 September 2025
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Report Digikala Group Generates Over 30 Trillion Toman in Revenue
Digikala’s current liabilities exceeded 12.4 trillion tomans, while its non-current assets stood at around 5 trillion tomans over the past year.
Written by Arash Bolhasani ![]()
31 May 2025
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News Digikala Launches Corporate Venture Capital Arm
The CVC's primary focus will be on creating operational synergies and added value across Digikala’s service chain.
Written by Arash Bolhasani ![]()
27 May 2025
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Report Digikala Business Reaches Monthly Turnover of Over 1.5 Trillion IRR
CEO of Digikala Business, announced that the company,has achieved a monthly turnover exceeding 1.5 trillion IRR.
Written by Iman Baik ![Digikala Business CEO]()
7 May 2025
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